How Codemasters cracked F1

Written by Felix Morris-Duffin - No comments

Ever since Formula One harnessed the power of television to capture imaginations the world over in the late seventies and early eighties, video game developers have been desperately seeking to cash in a global phenomenon. During the era of Mansell, Senna and Prost you could barely move for different editions of varying quality, each claiming to replicate the F1 experience like no other. However, nobody ever really perfected a product which accurately portrayed an extraordinarily complex and fast moving sport. As a result, the demanding user base dwindled - as did the supply of new games, which declined considerably in the nineties. Even when Sony gained an exclusive license and gave the game the full studio treatment, the sales weren't there and in 2006 the disgruntled corporation walked away from the sport. An era was apparently over.

It wasn't until 2009 that one of the world's largest sports was again represented in this lucrative market, with the launch of F1 2009 by Codemasters - a relatively small, independent British company behind the hit Colin McRae Rally series. Although the public reception was decidedly mixed, this can be largely blamed on the game's unofficial status as a work in progress and it's incompatibility with major consoles (only running on the Nintendo Wii and Playstation Portable). Still, many welcomed the return of F1 to the marketplace and saw it as a stepping stone to a brighter future for the popular franchise.

The next year things really took off with the launch of F1 2010. Not only did this new release feature all twelve teams, twenty four drivers and nineteen venues, but also "the most sophisticated weather system ever seen in a racing game" - a much lauded breakthrough in visual effects. Most importantly it was now available for the incredibly popular XBOX 360 console and its direct rival, the Playstation 3, not to mention a PC edition for those serious gamers. Sales were absolutely incredible, topping the charts in key markets and selling two and a half million copies around the world. The experience itself was a great improvement on previous games, with performance-crunching tyre degradation, detailed damage simulation and individual performance characteristics for each car and driver (with each character taking on certain driving habits of their real life counterparts). The game also went further than ever before in adding a plot outside the cockpit, with the player at the end of a media barrage or involved in contract negotiations when taking on "career mode". The attention to detail was a joy to behold, but a number of key features were not included: a formation lap, a safety car, podium celebrations, split-screen multiplayer. Nevertheless, the game won a BAFTA Video Game Award in the "Best Sports Game" category, beating off competition from FIFA 11 and Football Manager 2010.

Despite these accolades, the real winners resulting from the renaissance of the series have been the fans who have long awaited a professional, world-class video game which lets them take their place on the world's most famous paddocks from the comfort of their living rooms. Long gone are the days when exasperated gamers made do with jerky and uninspiring graphics and three lap races. Today, you can hop inside a faithfully recreated Ferrari (complete with even the smallest sponsor's decal) and take a terrifying spin around the spectacularly lit up Singapore street circuit while fireworks decorate the sky above. Almost every aspect of F1 2010 raises the bar to a whole new level.

And so, to F1 2011. It has already been confirmed that the sequel will address many of the quibbles fans had with the original offering, featuring multiplayer mode, a safety car and much more alongside a fully updated grid and the new Indian GP circuit in Delhi. With less than a month until the new game hits shelves the world over, fans are all set to receive the most comprehensive Formula 1 simulation to date. At fifty quid a disc, it doesn't come cheap (although admittedly cheaper than the real thing), but enthusiasts can rest easy knowing they will be buying a fantastic product which keeps evolving to be better still, the result of countless hours of toil by a small, enthusiastic company with a genuine passion for the sport we all love. After three decades of hit and miss, F1 has finally found a good home.

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About the Author

An F1 fan for nearly a decade, Felix has attended numerous Grand Prix along the way. Despite being a busy student in England, he co-founded F1Lite.com with Alex, who is also part of the PortalF1 team. After two years the Twitter feed gained thousands of followers and the website’s up-to-date and investigative content became popular among the sport’s fans. Felix has interests in economics and social sciences which he hopes will lead him to international politics once he finishes his university degree in a few years time.

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